Seems trite to say that in business, what is talked about is the never-ending effort to grow from the prior quarter, and if not, the prior year in the same quarter. For a stock price to go up, it isn't enough to make a billion dollars again like last year. You must make more.
When is it ever enough? What a hectic and stressful environment. But I am asking the wrong question. The purpose of business isn't to necessarily grow but to benefit society. Many businesses forget that fact. If people's natural demand for a good or service goes down, how in the world can a company's financial numbers improve? No amount of hard work can make them better. Even if the push for more effective marketing or cost cutting can negate the downturn, it would be temporary and ultimately unsustainable.
This is why companies, no matter how large, cannot last. The shift isn't caused by their lack of cunning and diligence as much as their lack of fit within the community, city, country. Unless a company can transform and re-invent itself constantly to embrace the needs and wants of society, it cannot survive in the long-term. Due to ego, incompetence, and simply the variation in leadership through the years, the odds are virtually insurmountable.
Businesses are like Sisyphus rolling a boulder up a hill to only see it roll down again. No matter how cunning and diligent, Sisyphus is nonetheless doomed to repeat today what he did yesterday. He is certainly busy. He's just not improving.
So how can companies improve? With love. Lots of love. ❤ Enough love to go to where the people are. Enough love to truly listen to what people are saying. Enough love to make timely changes to better serve people. By growing their hearts, and with a little bit of luck, they will find peace ☮ with lasting, natural financial growth. But I see very little of this in the corporate world, mostly fleeting gains. They are all doomed to fail, I'm sorry to say. Maybe I'll personally see one good example in my lifetime.